Brand Guidelines

Legal

Moonbeam Books owns the Moonbeam Books, Maplewick, Moonbeam Detective Club, Maplewick Village Store, The Maplewick Four, Biscuit Man, Maplewick Herald, Mo & Twiglet, Dino & Mouse, The Vikings, The Smudges, and the [M] Logo trademarks, together with other associated names, logos, designs, characters, and brand assets (collectively, the "Brand"). Protecting our intellectual property is important to us. A current list of our registered and unregistered trademarks can be found on this website.

As the owner of the Brand, Moonbeam Books does not permit third parties to register, or attempt to register, any trademark, domain name, company name, social media account, or other identifier that incorporates, imitates, or is confusingly similar to any part of the Brand.

Our Brand may only be used in accordance with these Brand Guidelines or with the prior written permission of an authorised representative of Moonbeam Books. We reserve the right to require the removal or discontinuation of any unauthorised use of our Brand on any website, platform, publication, product, or service where, in our sole discretion, such use infringes our intellectual property rights or otherwise violates these Brand Guidelines, our User Agreement, or any applicable Moonbeam Books policies (collectively referred to as the "Moonbeam Brand and User Agreements").

You may not use our Brand—including our names, logos, artwork, characters, book titles, series names, taglines, illustrations, or other distinctive elements—in any manner that may cause confusion as to the source, sponsorship, endorsement, affiliation, or approval of any product, service, website, publication, account, or organisation. Moonbeam Books reserves the right to determine, at its sole discretion, whether any use is misleading, inappropriate, or otherwise inconsistent with these Brand Guidelines.

Any use of our Brand must also comply with all applicable laws and reflect the values of Moonbeam Books. Our Brand must not be used in any misleading, deceptive, defamatory, infringing, unlawful, libellous, obscene, hateful, discriminatory, or otherwise objectionable manner.

Failure to comply with these Brand Guidelines may result in the suspension or termination of licences, permissions, user accounts, access to Moonbeam Books services, or any other action considered appropriate to protect our intellectual property rights. Moonbeam Books reserves the right to amend these Brand Guidelines at any time without prior notice. Continued use of any Brand assets following such changes constitutes acceptance of the revised Guidelines.

Unless expressly authorised in writing, your use of the Brand must not suggest that Moonbeam Books sponsors, endorses, approves of, or is affiliated with your products, services, publications, events, or activities. You must clearly distinguish your own work from that of Moonbeam Books and must not reproduce, imitate, adapt, or create derivative works that are likely to be confused with any Moonbeam Books books, characters, artwork, products, services, or other intellectual property.

Only official Brand assets supplied through this website may be used. Logos, artwork, or other materials obtained from search engines, social media, third-party websites, or other unofficial sources are not approved for use and may be inaccurate, outdated, or unauthorised.

We appreciate your help in protecting the Moonbeam Books Brand and ensuring it is presented consistently, accurately, and respectfully.

The [M] Logo referred to throughout these Brand Guidelines is shown above.